November 27 2013 Wednesday at 02:03 PM

Coco's Inventory Report: Brand New Bianchi Road Bike for $699

A really nice entry level road bike for the price of a KHS or Giant, but with the legendary Bianchi heritage and design. "They are all the same! They are all made in Taiwan or China!" That is true, but Bianchi has been building cutting edge bikes for 100 years and the technology from the high end stuff does inform the lower priced models. And, we would be lying if we didn't admit that the Bianchi brand name is terrifically more sexy than those corner bike store brands. Something to consider when you think about selling and upgrading to a full carbon bike in a couple of years.

Why buy a Giant Defy 5 (aluminum fork) for $700 when you could buy a celeste green Bianchi with a carbon fork for the same money? Smart shoppers shop at Coco's.

More, here.